The Royal Spanish Football Federation‘s men’s team is rewriting the UEFA Euro 2024 record books with an unprecedented six-match winning streak. Never before has a team enjoyed such dominance in a single European Championship. Blending youthful exuberance with seasoned experience, La Roja has proven to be an unstoppable force.
Lamine Yamal has captured the imagination of fans worldwide as the youngest player ever to grace the Euro stage, score a goal, and lead the tournament in assists with three. At the other end of the spectrum, Jesús Navas has etched his name in Spanish football history as the team’s oldest-ever capped player.
With a staggering 13 goals scored, Spain also topped the tournament’s scoring charts. Under the guidance of coach Luis de la Fuente, this formidable squad is hungry for a fourth European Championship title to add to their already impressive trophy cabinet.
The Spanish side will take on England for the finals of Euro 2024 on July 15 at 12:30 AM IST. As the nation unites behind their heroes, let’s take a closer look at the brands that have partnered with the Spanish national team.
Technical Sponsorship: adidas
adidas and the RFEF share a long-term partnership that has become synonymous with football excellence. This enduring alliance, marked by the creation of iconic kits that embody La Roja’s style, is a testament to the shared values of innovation, performance, and a commitment to the sport. adidas’ cutting-edge technology ensures Spanish players are equipped with the best possible gear, contributing to their on-field success.
Sponsoring Partner – Silbö
Silbö Telecom entered the Spanish football landscape with a significant bang, securing a main sponsorship deal with the men’s and women’s national teams in 2023. This long-term commitment, extending until 2028, has elevated Silbö’s brand visibility through prominent logo placement on training kits and stadium advertising. The partnership aligns Silbö with the passion and excitement of Spanish football, targeting a vast and engaged audience.
Official Sponsors:
Iberia, Spain’s flagship airline, joined forces with the Royal Spanish Football Federation in a partnership extending until at least 2026. As the official carrier, Iberia transports the national teams to competitions, solidifying its role as a supporter of Spanish football. Beyond logistics, the partnership aligns with Iberia’s broader goal of showcasing Spain as a global sporting and cultural hub.
Halcón Viajes:
Halcón Viajes, a leading travel agency, joined forces with the RFEF to create unforgettable experiences for football fans. By offering exclusive travel packages and tailored itineraries, Halcón Viajes taps into the passion of Spanish football supporters, providing them with opportunities to witness matches firsthand and explore the country’s rich cultural heritage.
Cervezas Victoria:
Cervezas Victoria, a beloved Spanish beer brand, has celebrated La Roja’s triumphs through a partnership to highlight the team’s greatest victories. By leveraging the RFEF’s museum and iconic moments, Victoria has created a strong emotional connection with football fans and strengthened its position as a quintessential Spanish brand.
TCL:
The partnership between TCL and the RFEF, formed in 2023 and extending until 2026, aligns the passion of La Roja with TCL’s commitment to cutting-edge display technology. TCL gains significant brand visibility while the RFEF benefits from technological advancements.
Stage Front, a specialist in event and hospitality technology, has enhanced the matchday experience for Spanish football fans through exclusive hospitality packages and unique player interaction opportunities. By creating unforgettable moments for supporters, Stage Front contributes to the overall excitement and engagement surrounding the national team.
Sanitas, a leading healthcare provider, has been a long-term partner of the RFEF, ensuring the health and well-being of Spanish footballers. As the official medical sponsor, Sanitas provides comprehensive medical care, injury prevention, and rehabilitation services, contributing to the team’s overall performance and success.
SEUR:
Since March 2019, SEUR has been the official supplier, providing reliable transport and courier services for the national teams. The delivery service ensures that the essential equipment reaches the players wherever they compete.
elPulpo, a Spanish clothing manufacturer, became the official clothing partner of the RFEF in 2023 until the FIFA World Cup 2026. This partnership elevates the RFEF’s brand image while providing elPulpo with a global platform to showcase its designs.
Multiópticas:
Multiópticas, a prominent optics company, has partnered with the Royal Spanish Football Federation to provide comprehensive eye care services to players. By ensuring optimal visual health, Multiópticas contributes to player performance and reduces the risk of eye injuries.
Sangre de Toro:
Sangre de Toro, a renowned wine brand, enjoys a partnership with the RFEF and aims to celebrate the passion and spirit of Spanish football. Through limited edition wines and exclusive fan experiences, the collaboration strengthened the bond between the brand and football enthusiasts.
Renfe:
Renfe, Spain’s national railway operator, has become the official train of the RFEF, promoting sustainable transportation and providing convenient travel options for fans and players alike.
APK Renting:
APK Renting, a Spanish rental company, has partnered with the Spanish National Football Team, emphasizing shared values of excellence and teamwork.
Marcos Automoción:
Marcos Automoción, an automotive company, has secured a four-year sponsorship deal with the RFEF, demonstrating its commitment to Spanish football and gaining significant brand visibility.
WIMU Sports:
WIMU Sports, a leader in wearable technology, has partnered with the RFEF to enhance player performance, injury prevention, and tactical insights through advanced data analytics.
Tetra Pak, a food packaging solutions provider, partnered with the RFEF to incorporate QR codes on its products, offering exclusive content and engaging experiences to fans.
Eneryeti, a Spanish energy drink brand, has become “The Energy of the National Team,” aligning its brand with the passion and excitement of Spanish football.
Cabreiroa, a mineral water brand, has partnered with the Spanish National Football Team, emphasizing health, hydration, and athletic excellence.