The U.S. SailGP Team, one of the premier competitors in the international SailGP sailing competition, has announced a new, forward-looking partnership with Apex Group, a leading global provider of financial solutions.
This alliance will take effect before the 2025 SailGP season and has positioned Apex Group as the team’s official partner.
The partnership highlights shared values of innovation, sustainability, and women’s empowerment, themes that resonate at the core of both organisations.
Key Partnership Highlights
- Elevated Team Performance: With Apex Group’s support, the U.S. SailGP Team will gain additional resources to enhance its competitiveness and performance on the global stage.
- Aligned Vision: The partnership reflects the mutual dedication of both organisations to innovation, sustainability, and diversity, establishing a natural synergy.
- Exclusive Experiences: Apex Group’s partnership includes access to exclusive hospitality, engagement opportunities, and brand visibility. Apex guests will enjoy unique experiences, including tech-focused tours, guest ride-alongs, and behind-the-scenes access.
Mike Buckley, CEO, Co-Owner, and athlete on the U.S. SailGP Team, expressed his enthusiasm for the partnership and said, “We’re thrilled to welcome the Apex Group as an Official Partner of the U.S. SailGP Team. Apex’s commitment to innovation and inclusion aligns perfectly with our mission to break down barriers in the sport and make sailing more accessible and exciting for everyone. The financial solutions category fits incredibly well within our ecosystem with inclusivity as one of its core tenets. We’re excited to see what we can achieve together.”
Peter Hughes, Apex Group Founder and CEO, added, “We are pleased to announce the new partnership with the U.S. SailGP Team, a team that embodies our shared values of innovation, sustainability, and women’s empowerment. Apex Group has been at the forefront of industry transformation for over two decades, and this collaboration with the U.S. SailGP Team aligns perfectly with our mission to drive positive change. With Anna Weis as the first woman to be a full-time grinder in the league and the team’s diverse investor group—the most diverse in sailing history. This partnership is a great opportunity to advance our shared goals of a more sustainable and inclusive future.”
This strategic alliance between the U.S. SailGP Team and Apex Group promises an exciting new chapter for both organisations as they work together toward a more inclusive and sustainable future in sailing and beyond.
Apex Group is a global organisation with major operations in financial services and real estate. Established in 2003, its financial services division spans over 50 countries, providing extensive solutions in asset management, capital markets, and more. Additionally, Apex Group has a significant real estate development presence, particularly in India. Recently, the company served as the title sponsor for the 2024 Bermuda Sail Grand Prix, underscoring its commitment to sport and sustainability.
Competing in the high-performance, international SailGP league, the U.S. SailGP Team is known for its innovative approach and commitment to sustainability. The team, with the support of top-tier sponsors such as Tommy Hilfiger, T-Mobile, and Red Bull, aims to inspire the next generation of sailors and fans alike. The partnership with Apex Group further strengthens the team’s mission to bring positive change to the world of competitive sailing.
