The Pro Kabaddi League outfit, U Mumba have announced a partnership with Paras Desi Ghee. Following the association, Paras Desi Ghee has been labelled as an associate sponsor of the Mumbai-based kabaddi franchise in the ongoing PKL season eight.
Adding to it, U Mumba will be promoting the partnership by placing the brand’s logo on the shoulders of the player jerseys.
The announcement was made by both U Mumba and Paras Dairy as both took it to their official Instagram and Twitter handles to inform about the new association.
Paras Dairy has been in the market since 1960 and has now emerged as one of India’s largest dairy companies in the private sector. The company’s first unit was established in 1987 under the company’s name VRS Foods Limited and since then it’s in tandem with the rapidly changing technology, production units are well armed with the latest equipment.
Paras Dairy has its network scattered around 5400 villages across Western U.P., Haryana, Rajasthan, Maharashtra, and Gujarat from where the milk is collected every day. While every village level collection centre is equipped for field testing, efficient chilling, and speedy transport to processing and manufacturing facilities and their large manufacturing capacity are present in seven different locations across most of India.
On the field, U Mumba will be facing Gujarat Giants in their next fixture in PKL which is scheduled on January 17 at 8:30 PM IST. The Mumbai-based franchise is currently sitting seventh in the league table, collecting 28 points from their last ten games.