TFG unveils new campaign featuring brand ambassador Deepak Chahar

The campaign will feature Deepak Chahar in three DVC.

The Indian sports fantasy platform, TFG, also known as Trade Fantasy Game, launched a brand new campaign, “Tukka nahin Chakka maaro”, before the start of the Indian Premier League (IPL) 2023.

The campaign features the Indian pacer, Deepak Chahar as its brand ambassador. Cricketers like Ambati Rayudu, Khaleel Ahmed, Tilak Varma, and many others will be seen promoting this sports fantasy platform.

In this campaign, the 30-year-old Chennai Super Kings (CSK) pacer, while serving the role of brand ambassador, will be seen looking to connect, engage, and onboard users given his fan base of over five million on social media platforms in this upcoming IPL season. 

The campaign will feature the Indian speedster in three DVC, where he will be seen using the tagline, “Tukka Nahin Chakka Maro” to motivate the viewers to take educated and informed choices.

TFG was first launched in 2022 by Chahar, making his first entrepreneurial venture as the co-founder along with his wife, Jaya Chahar, who serves as the CEO of JCDC Sports Pvt. Ltd. The company is currently headquartered in Delhi. The sports platform is particularly made to help users to win more awards. The contest will not only give a chance to earn cash rewards but also give a chance to meet the brand ambassador himself. The fantasy platform provides unique 6-a-side teams, a wildcard feature, and digital collectible cards.

Jaya Chahar, said, “In a cricket loving nation like India, fantasy sports has become a way of life, where we see exponential growth. 

She further added, “We have kept in mind the entry fee sweet spot for fantasy players and sports viewers and designed the contests for all to benefit. Now TFG users can level up by making more teams and this will give them the winnings they deserve with the thrill of game play.”

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