Texas Super Kings announce Fandom Cricket as associate sponsor for MLC 2024

The Fandom Cricket emblem appears on the back of the Texas Super Kings' headgear.

The Major League Cricket (MLC) team, Texas Super Kings (TSK) have inked a sponsorship agreement with an entertainment and sports marketing firm, Fandom Cricket.

With this new deal, the entity has become the associate sponsor of the MLC team for the ongoing season. Additionally, the brand’s emblem appears on the back of the TSK’s headgear.

The partnership was made by the Texas-based team through its social media handles, with the caption, “Fandom cricket joins forces with the Super Kings. Here’s to a partnership built on passion and performance!”

Based in Nevada, USA, Fandom Cricket is a sports marketing and entertainment company. The firm’s expertise is to broaden the reach of top sports and entertainment brands into new emerging markets through merchandising, licencing, and brand promotion initiatives. One of Fandom’s properties,, is the only international retailer of merchandise for national teams and the top teams in the world’s professional cricket leagues.

Texas Super Kings opened the 2024 Major League Cricket season on a disappointing note, as they lost to Los Angeles Knight Riders (LAKR) by 12 runs at Grand Prairie Stadium in Dallas. The team will next take on Washington Freedom on July 9 at 1:30 AM IST.

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