Tamil Nadu Premier League (TNPL) has announced that it has signed financial conglomerate Shriram Capital Ltd and RKSV Securities Pvt. Ltd-owned digital investment platform Upstox as official partners.
TNPL begins on 19th July 2021. Their first match will be played between Lyca Kovai Kings and Salem Spartans. The event will be held in three parts, with all fixtures taking place in Chennai’s MA Chidambaram Stadium. The games will be aired on Star Sports, Star Sports Tamil, and Star Vijay, and will be available on Disney+ Hotstar, an over-the-top (OTT) video streaming platform.
“TNPL’s objective of reaching out to talent from the interior parts of Tamil Nadu is a perfect fit with our philosophy of serving the under-served and addressing the common man. Just like TNCA, which has a glorious past in India’s cricket history, we also have a strong foundation, having been in this business for the last five decades. It is the coming together of two strong teams,” said D. V. Ravi, managing director and chief executive officer, Shriram Capital.
Tamil Nadu is the Upstox key market in India as around 60% of Upstox’s Tamil Nadu customers are all first investors, with over 15% of them being women. Clients from Chennai, Coimbatore, Kanchipuram, Tiruvallur, and Vellore make up the majority of our Tamil Nadu customers. Upstox’s presence in Tamil Nadu, as well as other regions of southern India, would be strengthened as a result of this cooperation. Tamil Nadu Premier League has signed a contract with Upstox for two years.
Upstox co-founder, Shrini Viswanath said, “This partnership will significantly contribute to increasing financial literacy and promoting an investment culture across the state. We want to be the go-to partner for the next generation of traders and investors.”
Some of the star players will be missing this season due to their national team commitments. Leading players who will be missing out on the tournament are R Ashwin, M S Washington Sundar, R Sai Kishore, Varun Chakravarthy and Sandeep Warrier. The T20 league features eight teams — defending champions Chepauk Super Gillies, Dindigul Dragons, LYCA Kovai Kings, Salem Spartans, iDream Tiruppur Tamizhans, Ruby Trichy Warriors, Nellai Royal Kings and Siechem Madurai Panthers.