The 56th Super Bowl event of the National Football League (NFL) in 2022 attained a record hike in viewership compared to the last five years. The iconic Super Bowl was held in Rose Bowl Arena in Los Angeles and witnessed the historical victory of the Los Angeles Rams over Cincinnati Bengals in a sensational battle.
The competition was aired by NBC, Telemundo and the online platform, Peacock and garnered an astounding audience of 112.3 million total viewers. These numbers marked a 12.6% rise from the 2021 season by grabbing 15.9 million more viewers.
In addition, the viewership tracking firm, Nielsen revealed that the NFL’s divisional round achieved a 20% rise and conference championships bagged a 10% hike in viewing audience over last year. It was also observed that the audience that caught the live action on television were up 6% from the previous season.
Although the event failed slightly to beat the all-time viewership record of Super Bowl 2015, which achieved 114.4 million viewers, it still attained the highest percentage of television viewers in Cincinnati’s history.
Other than this achievement, the mesmerizing halftime show of the event also garnered some great viewing numbers. According to Neilson, 103.4 million people viewed the performance of notable rappers such as Eminem, Kendrick Lamar, Dr Dre and Snoop Dog. It was also noted that approximately one million viewers left the event after the show whereas another 1.2 million joined the second half of the Super Bowl after the show.
The 2019 Super Bowl gained 98.2 million viewers while the 2020 edition witnessed a rise as it grabbed 100 million viewers. But the next edition again experienced a massive dip as it attracted only 93.1 million viewers. This season comparatively captivated a huge audience.