Shriram Finance, a leading financial services provider, has announced the former Indian cricketer and World Cup winning coach, Rahul Dravid as its new brand ambassador.
The strategic collaboration is aimed to enhance the company’s visibility, reinforce customer trust, and strengthen its position as a reliable financial partner.
Dravid’s impeccable reputation for integrity, discipline, and consistency aligns seamlessly with Shriram Finance’s core values. His association with the company is expected to resonate with a wider audience and inspire confidence in its services.
Umesh Revankar, Executive Vice Chairman, Shriram Finance, expressed his enthusiasm for the partnership, stating, “At Shriram Finance, our mission has always been to empower our customers by providing them with the financial tools and support they need to succeed. Rahul Dravid, with his commitment and impeccable record in nurturing young talent, aligns perfectly with our goal of enabling growth and success. We are thrilled to have him on board as our brand ambassador.”
YS Chakravarti, Managing Director and CEO, Shriram Finance, added, “Rahul Dravid’s association with Shriram Finance represents a perfect blend of two entities that have consistently demonstrated trust, reliability, and excellence in their respective fields. Just as Rahul has been a pillar of strength for Indian cricket, Shriram Finance has been a reliable partner to our customers, helping them achieve their financial goals with confidence and security.”
Rahul Dravid, Former Captain and Coach of the Indian National Cricket Team, said, “I am honoured to be associated with Shriram Finance, a company that has consistently prioritized the needs of its customers. Just as in cricket, where every innings is built on a foundation of trust and resilience, Shriram Finance has been building and supporting the financial journeys of individuals and businesses across India. I look forward to this partnership and to contributing to the company’s continued success.”
This partnership marks a significant milestone for the leading financial services provider as it expands its reach and solidifies its position in the Indian financial services market.
The financial institution is a prominent non-banking financial company (NBFC) in India, offering a wide range of financial services including loans for vehicles, homes, and personal needs. With a strong focus on serving the underserved segments of society, the company has established itself as a trusted name in the Indian financial sector.