spot_img

Sevilla FC finalise Midea as front-of-shirt partner until 2026

As per the deal, Midea has been named Sevilla FC's main sponsor.

The LALIGA unit, Sevilla FC have developed a sponsorship pact with the Chinese electrical appliance brand, Midea.

As per the deal with Frigicoll, which is the exclusive distributor of Midea’s air conditioning business in Spain and France, the brand has been named the unit’s main sponsor.

The Midea logo will be shown on the front of the first team shirt, beginning with the team’s next encounter against Rayo Vallecano at the Ramón Sánchez-Pizjuán. The deal will remain in effect for the remainder of this season and the next season.

President José María del Nido Carrasco, said, “It’s an agreement which the club has been working intensively for a long time to find the ideal partner. Midea is a company of undoubted international prestige, it is among the 500 biggest companies in the world according to Forbes, and shares with Sevilla FC its commitment to technological development, as well as one of our main characteristics, the ability to overcome. We are very happy with this agreement.”

Juan Rigol, CEO of Frigicoll, said, “This agreement with a club of the stature of Sevilla FC will allow us to reinforce the strength in the Spanish market of the Midea brand, which manufactures no less than 20% of the world’s air conditioners. Midea is a guarantee of quality, both in its air conditioning products and in its wide range of smart home appliances. We are thrilled to associate our name with an organization like Sevilla FC, which has written some of the most exciting pages in the recent history of Spanish football and will undoubtedly continue to do so in the coming years. It is an extraordinary opportunity. We are delighted to join the Sevilla FC family and we aspire to win the hearts of the Sevillistas.”

Midea, the world’s best-selling brand of air treatment appliances, offers a diverse product line and innovative technology and is ranked among Forbes’ top 500 global corporations. With a huge manufacturing capacity, ongoing innovation investments, and distinct standards of quality, Midea is able to consistently deliver the highest level of customer satisfaction.

In the past, the firm also joined hands with the Premier League (PL) giants, Manchester City. Along with this, in 2023, Midea announced Erling Haaland as its new official global ambassador.

Related Articles

Latest Articles