Scuderia Ferrari HP, the iconic Formula 1 racing team, has announced a new multi-year sponsorship agreement with UniCredit, a leading European commercial bank.
The partnership, which will begin in 2025, sees UniCredit become a major sponsor of the Prancing Horses.
UniCredit’s branding will be prominently featured on Ferrari’s F1 cars, race suits, and other team assets. This new deal comes on the heels of Ferrari’s recent partnership with HP, Harman Automotive, ZCG, CEVA Logistics, and Peroni Nastro Azzurro 0.0%.
UniCredit, headquartered in Milan, Italy, is a major player in the European banking scene. With a strong presence in Italy, Germany, and Central and Eastern Europe, the firm serves a vast customer base of over 15 million. UniCredit offers a comprehensive range of financial products and services to individuals, businesses, and institutions. Recently, the bank has expanded its partnerships into the world of sports, joining forces with the prestigious Davis Cup.
The 2025 F1 season will see the seven-time world champion, Lewis Hamilton, driving for Ferrari alongside Charles Leclerc. This exciting new partnership with UniCredit further solidifies Ferrari’s position as a global leader in motorsport.