An online skill gaming platform, RummyCircle has announced the release of two new television commercials starring its brand ambassador, the Bollywood actor, Hrithik Roshan.
The new TV commercials are based on the brand’s successful ‘Raho Ek Kadam Aage’ campaign, which showcases the organization’s values to reinterpret online rummy and skill gaming in India. The new commercials are based on overcoming daily difficulties, much like the game of Rummy, in a distinctive, fun, and action-packed way.
The new campaigns illustrate real-life scenarios in which Hrithik is enthralled in a game of rummy and how he overpowers obstacles by staying one step ahead (Raho Ek kadam Aage). RummyCircle’s multimedia campaigns will feature the actor on TV, digital, and social media platforms.
One of the ads, titled ‘Photoshoot,’ is set in a context where an action scene is shot but the harness snaps. Hrithik creates a model with the props available to execute the shoot as planned. Correspondingly, the other advertisement, ‘Yacht,’ shows how a well-lit background goes dark due to a power outage, but Hrithik finds a way to continue the celebrations in a more amazing manner. Both TV commercials express a strong message that logically demonstrates ‘Jo hoshiyari se khele, use jeetne se koi rok nahin sakta‘ and motivates the audience to remain resilient.