The Rolex Shanghai Masters, a premier tennis tournament, and Marriott Bonvoy, the travel rewards program of Marriott International, have announced a comprehensive three-year partnership.
This collaboration aims to deliver exclusive experiences for Marriott Bonvoy members while elevating the profile of the tournament.
As the exclusive hospitality sponsor until the 2026 season, Marriott Bonvoy will offer members unparalleled access to the world of tennis. Through its Moments platform, members can enjoy exclusive masterclasses with top tennis stars, VIP skybox access, luxurious accommodations, and curated dining experiences.
Commenting on the partnership, Betty Tian, Vice President, Marketing, Communications, Premium & Select Brands, Greater China, said, “We are delighted to expand our sponsorship with Rolex Shanghai Masters to offer exclusive benefits for Marriott Bonvoy members that truly fulfil their passions for travel and sports. Marriott Bonvoy’s commitment to curating and fulfilling exceptional aspirations is further elevated through this sponsorship, and we’re excited to bring even more tennis-infused travel experiences in the upcoming months.”
Mr. Ming Huang, General Manager of Shanghai Juss Sports Event Management Co., Ltd., added, “We are thrilled to partner with Marriott Bonvoy to infuse more inspiration and vitality from tennis into wonderful travel experiences. This sponsorship is an all-around win that enhances the tournament while nurturing the next generation’s passion for the sport. We look forward to welcoming more travellers to Shanghai this October to feel the excitement of Rolex Shanghai Masters and the passion for tennis.”
To further engage fans, the partnership introduces the ‘Rolex Shanghai Masters Players Escort initiative’ for the 2024 season. Sixty young tennis enthusiasts, selected from Marriott Bonvoy member families, will have the unique opportunity to accompany top tennis players onto the court. A dedicated sweepstakes will run from August 21 to September 21, offering members the chance to win this coveted experience and other exclusive prizes.
Marriott Bonvoy is the loyalty program for Marriott International’s portfolio of hotel brands. Members earn points for stays at participating hotels and resorts, as well as through co-branded credit cards and other partners. Points can be redeemed for free hotel nights, room upgrades, flights, and exclusive experiences.
The Rolex Shanghai Masters is an elite ATP Masters 1000 tennis tournament held annually in Shanghai, China. Featuring the world’s top tennis players, the tournament is renowned for its exceptional facilities, high-level competition, and vibrant atmosphere.