The media services provider, Red Bee Media, has teamed up with Stats Perform, which is the provider of sports data and AI, to expand its metadata offering.
According to Red Bee, Stats Perform’s sports data serves as the foundation for predictive sports analysis in a variety of sports industries, including professional team performance, digital, media, broadcast, and legal sports betting.
Through this agreement, customers can access analytical and statistical sports data for live, linear, and on-demand content for EPGs, mobile apps, and other use cases.
Stats Perform’s LIVE analytical and statistical sports data consists of highlights, score alerts, and pictures from over 4,000 leagues and competitions from all around the world. All of this data is associated and tagged to sports content via Red Bee’s platform, which creates opportunities to deliver added value to fans all over the world.
Both the companies will help to distribute their offering to a change of businesses, including telcos, broadcasters, news organisations, websites, and app developers, with a wide range of use cases.
Head of sales, Americas, Red Bee Media, Jason Marchese, said, “Working with Stats Perform enables us to add world-class, in-depth sports data and analytics to our metadata offering, making it easy for our customers to offer their viewers impactful sports media experiences in multiple ways. Linking our catalogue of enriched sports metadata and rich media content to the dynamic Stats Perform portfolio is a winning concept and we’re very happy to announce this partnership.”
“Red Bee is an experienced provider of content discovery and metadata services in the global media industry and by joining forces we can expand our reach further. Together we will be providing enhanced and exciting sports media experience to a global viewership,” said Wayne Ford, SVP, America’s sales and global partners and channels, Stats Perform.