Real Cricket, the world’s most popular mobile cricket game, has announced a groundbreaking partnership with the World Cricketers’ Association (WCA) and Winners Alliance.
This collaboration has brought a roster of over 250 professional cricketers, elevating the game’s authenticity and providing players with an immersive experience.
Under this partnership, Real Cricket will feature a diverse roster of international cricketers, from established legends to rising stars. Players can expect to encounter their favourite athletes in-game, replicating the thrill of facing off against real-world cricketing icons. The game will include various Australian players, England’s Joe Root and Ben Stokes, New Zealand’s Kane Williamson, South Africa’s Kagiso Rabada, and the West Indies’ Chris Gayle and Andre Russell, among hundreds of other cricketing stars.
By granting their rights through Winners Alliance, cricketers will benefit from incremental off-the-field revenues and increased visibility among Real Cricket’s hundreds of millions of global users.
Commenting on the partnership, Anuj Mankar, Director & CEO of Nautilus Mobile, said, “We take immense pride in establishing that Real Cricket is the world’s most popular mobile cricket simulation game. We are always looking for new ways to enhance the gaming experience for our ultra-passionate users. By adding the likenesses of these global real cricket stars via the WCA and Winners Alliance, we’re bringing a level of authenticity and excitement that can’t be found anywhere else, making Real Cricket an unrivalled experience for cricket fans and gamers worldwide. As per our age-old slogan and the team’s belief, it truly is ‘Time to get Real.”
Mitchell Starc, Australian cricketer, added, “This is an incredible opportunity for us cricketers and breaks new ground in our sport. It’s amazing to see the WCA looking out for us and helping us unlock these unique possibilities by collectivizing our commercial rights through our new partners at Winners Alliance. We’ve seen how athletes in other sports have benefited from similar initiatives, and we’re excited to see how Real Cricket and future partnerships will drive value for athletes and elevate cricket as a whole.”
Tom Moffat, Chief Executive of WCA, expressed, “We are thrilled to work with Nautilus Mobile to bring this groundbreaking, officially licensed opportunity to cricketers affiliated with WCA, increasing their off-field earning potential, visibility, and fan engagement. By leveraging their collective global rights, this is the first time in professional cricket history that hundreds of players worldwide can participate in a collaboration like this. This partnership is a great example of the innovative, player-centric initiatives we aim to pioneer with our partners at Winners Alliance, and also driving new value into the cricket ecosystem.”
Eric Winston, President of Winners Alliance, stated, “As the first large-scale group licensing deal in international cricket history, this partnership is a monumental step for the WCA and its athletes. Aligning with a best-in-class company like Nautilus Mobile underscores our commitment to generating athlete-centric partnerships that will drive meaningful value to cricketers at scale.”
The inclusion of professional cricketers in Real Cricket will not only enhance the game’s realism but also foster a stronger connection between fans and their favourite athletes. Players will have the opportunity to interact with their idols through in-game features and events.
This partnership marks a significant milestone for Real Cricket, solidifying its position as the leading mobile cricket game. By collaborating with the WCA and Winners Alliance, the game is poised to deliver an unparalleled cricketing experience for players worldwide.
Real Cricket is the world’s most popular mobile cricket game, developed by Nautilus Mobile. With over 350 million downloads globally, the game has captivated fans worldwide.
The WCA is the world players’ body in cricket. Established in 1998, the WCA is a democratic player-driven organization that focuses on matters that affect the players collectively and the global game.
Winners Alliance is a global, athlete-centric commercial solution dedicated to creating innovative group licensing, sponsorship, partnership, content, investment, and event opportunities for world-class athletes collectively.