The Pro Kabaddi League outfit, Puneri Paltan has signed a new sponsorship deal with Schaeffler ahead of the eighth season of the PKL. Following this association, Schaeffler will be promoting its brand by placing its logo at the back of the player jerseys. While the company has also been labelled as the associate sponsor of the PKL franchise.
Puneri Paltan is a kabaddi team that represents the city of Pune in the Pro Kabaddi League. The team has been playing in the PKL since its inception, as Insurekot Sports Private Limited owned the franchise ahead of the first season in 2014.
However, it failed to show its form in the first two seasons after finishing last consecutively. While they made it to the playoffs in 2016 and 2017, but till now the team has failed to lift the trophy.
Schaeffler Technologies, which is also known as Schaeffler Group is a German manufacturer that specializes in rolling element bearings for automotive, aerospace and industrial uses.
Apart from roping in Schaeffler as the associate sponsor, Puneri Paltan has also signed two other partners ahead of the PKL season eight. It has inked a partnership with Indigo paints, labelling the paint company as their main sponsor.
While, Stihl, which is a manufacturing company of chainsaws and other handheld power equipment including trimmers and blowers, has been signed as the sleeve sponsor.
The eighth season of the Pro Kabaddi League will be commencing from December 22. Puneri Paltan will be starting their season on December 23 as they will face Dabang Delhi in their opening fixture.