Ligue One side Paris Saint-Germain (PSG) has announced their partnership deal with Crypto.com.
The deal will see Crypto.com become the official cryptocurrency partner of PSG.
The deal will also include the release of exclusive Non-Fungible-Token (NFT) on Crypto.Com’s platform. It is also reported that Crypto.com will be paying a significant amount of the sponsorship fee using cryptocurrency tokens.
Marc Armstrong, PSG’s chief partnership officer, said, “With this partnership, Paris Saint-Germain demonstrates once more its vision and leadership as a pioneer in areas such as lifestyle, esports, and digital, It is an exciting time for cryptocurrency and we cannot wait to work with Crypto.com to bring new experiences to all of the club’s fans.”
The deal between PSG and Crypto.com marks the second major NFT football deal this week as the Spanish La Liga announced its deal with Sorare earlier.
Kris Marszalek, Crypto.Com’s co-founder and chief executive, said, “Our mission since day one has been to accelerate the world’s transition to cryptocurrency. We do so by finding the best partners in the world, and Paris Saint-Germain is second to none, Between the brand visibility, stadium, and team access, and collaborative development of NFTs, I have no doubt we’ll create new and exciting experiences for football fans around the world.”
PSG currently stands in first place in the Ligue One table with 12 points in four games, they are closely followed by Angers who have ten points in four games.
Following the signing of Lionel Messi from FC Barcelona, PSG will be looking to reclaim their Ligue One title as they lost it last season to Lille OSC.