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PKL 11: UP Yoddhas renew Rajdhani Foods collaboration

The partnership will involve joint marketing campaigns, fan engagement activities, and community initiatives, further elevating UP Yoddhas' presence in the region.

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UP Yoddhas, a prominent franchise in the Pro Kabaddi League (PKL), have solidified their partnership with Rajdhani Foods, a leading name in the Indian food industry.

This renewed collaboration aims to enhance the fan experience and strengthen the team’s connection with the local community.

Rajdhani Foods, known for its diverse range of traditional Indian delicacies, will continue to provide valuable support to the Yoddhas. The partnership will involve joint marketing campaigns, fan engagement activities, and community initiatives, further elevating the team’s presence in the region.

In addition to the partnership with Rajdhani Foods, the Yoddhas have also renewed their collaboration with Dafanews for the upcoming season.

As UP Yoddhas prepare for the upcoming PKL season, they have made strategic moves to bolster their squad. The team has secured the services of experienced all-rounder Bharat for INR 1.3 Crores, a key player from the previous season. Additionally, they have invested in promising young talent, ensuring a balanced mix of experience and potential. With their new acquisitions and retained core players, the Yoddhas are well-positioned to challenge for the championship title and deliver exciting performances to their passionate fanbase.

The Yoddhas will kick off their 2024-25 campaign on October 21 against Dabang Delhi at 8:00 PM IST.

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