The Italian football powerhouse, Juventus FC, have announced a two-year partnership with Picus Security, naming the cybersecurity company as the club’s official exposure validation partner.
The collaboration aims to bolster Juventus’s digital defense strategy by integrating Picus’s advanced exposure validation technology into the club’s operations.
The partnership builds on Juventus’s existing use of Picus’s platform, which simulates real-world cyberattacks to identify vulnerabilities and strengthen resilience before threats can materialize. The initiative reflects the club’s strategic mindset on the pitch, prioritizing preparation, defense, and adaptability.
Commenting on the occasion, Mirko Rinaldini, Head of ICT at Juventus, said, “Measuring the exposure of the attack surface is an important part of safeguarding our club, our fans, and our future. By partnering with Picus Security, we gain a trusted leader whose innovative approach ensures our digital operations remain as strong and resilient.”
Alper Memis, co-founder and CEO of Picus Security, added, “Juventus is one of the most famous clubs in the world with a rich history of excellence both on and off the pitch. Both organisations are truly committed to performance and resilience. Just as Juventus trains endlessly to gain the upper hand over other clubs, Picus continuously validates and reinforces cyber defenses so organizations can gain the upper hand by focusing their resources on real risks instead of just theoretical ones.”
The collaboration reinforces Juventus’s commitment to innovation and operational excellence beyond football, while also spotlighting the growing intersection between elite sports and cybersecurity in an increasingly digital era.
Picus Security joins a diverse roster of Juventus partners, including Visit Detroit, Tether, WhiteBIT, and TikTok Italia. On the field, Juventus currently sits fifth in Serie A, with three wins and three draws from their opening six fixtures. The club will next face Como 1907 in the league before turning its attention to a UEFA Champions League showdown against Real Madrid.
