The Pakistan Super League (PSL) team, Peshawar Zalmi have prolonged their partnership with Red Bull for the upcoming 2023 season.
In this development, Red Bull will continue to be the team’s official functional energy drink partner. The initial association between the two parties involved was inked ahead of the 2022 season.
The team had announced its extension with the Austrian food and beverage company on its official Twitter Handle with the caption, “Ready to fly through the tournament! We are delighted to continue our partnership with @redbull for #HBLPSL8. The ongoing partnership will bring forth more collaborative ventures focused on the passion points of our audiences”.
Red Bull is an Austrian beverage company that provides energy drinks, and it is one of the most popular energy drink brands and the third most popular after Coca-Cola and Pepsi.
The eighth season of the PSL will kick-start on February 13 and will end on March 19. Peshawar Zalmi will start their campaign against Karachi Kings in the second match of the season on February 14 in Karachi. In this upcoming edition of the competition, Babar Azam has been named Peshawar Zalmi’s skipper.