spot_img

Olympique Lyonnais and OPNR Group announce four-year alliance

This alliance is aimed at leveraging Lyon's global reach and brand recognition to enhance the OPNR Group's visibility and promote values of performance, excellence, and commitment.

The OPNR Group, a leading provider of energy renovation solutions in France, has announced a four-year partnership with Olympique Lyonnais, one of the most prestigious football clubs in the country.

This strategic alliance is aimed at leveraging the club’s global reach and strong brand recognition to enhance the OPNR Group’s visibility and promote shared values of performance, excellence, and commitment.

Commenting on the alliance, David ALLAIN, CEO of the OPNR Group, said, “For a fan like me, becoming an official partner of the club you love is a very special feeling. I feel great pride in being able to associate the name of my group with that of Olympique Lyonnais, one of the biggest clubs in France. This symbolizes, in a way, the realization of the ambitions of the OPNR Group as well as the coming together of two institutions with common values.

“Our ambition is to become the leader in energy renovation in France. Like OL, which wants to play a leading role on the French and European scene, Groupe OPNR, the leader in loft insulation, will demonstrate determination and tenacity to collectively achieve ambitious development objectives.”

Cyrille Groll, Director of Business Development at Olympique Lyonnais, added, “Our community of partners is growing stronger today with the arrival of Groupe OPNR, a major player in its sector. This new collaboration symbolizes our shared commitment to excellence and determination to deliver the best performances. Together, we will express the tremendous potential of our territory and support all our talents in achieving their goals.”

Facilitated by SPORTFIVE, a leading international sports marketing agency, the partnership will provide the OPNR Group with significant brand exposure through various channels, including stadium advertising, digital platforms, and exclusive content.

The OPNR Group, initially specializing in attic insulation, has expanded its expertise to encompass a wide range of energy renovation services, including external insulation, heating and ventilation systems, and solar energy. In 2024, the company completed over 60,000 energy renovation projects, reflecting a 20% year-over-year growth.

The OPNR Group joins MG Motor, an automobile corporation as the partner of the prestigious club. Lyon are currently in the midst of their 2024-25 season, competing in Ligue 1 and the UEFA Europa League. The team has shown a mixed bag of results so far, with some impressive performances and is placed sixth on the league table. Their upcoming matches include a Ligue 1 clash against Toulouse FC, followed by a crucial UEFA Europa League fixture against Fenerbahçe SK.

Related Articles

Latest Articles