The EFL Championship team, Norwich City FC have inked a sponsorship extension with their regional partners, Mayday.
This extension brings the connection to nine years and exemplifies the Canaries’ goal of developing long-term partnerships.
Mayday, established in 1979 in Norwich, has been at the centre of providing cutting-edge technology and IT solutions sourced from some of the world’s leading suppliers. Its purpose is to give distinct advice and assistance to help companies improve efficiency and minimise expenses, allowing them to focus on their core business operations.
Mayday has grown into an effective IT and printing solution with a diverse range of clients, from small family-owned businesses to major international corporations. The company’s success is built on the idea of tailoring solutions to the demands of each client, as well as a solid commitment to service and a personal touch that it has meticulously cultivated.
Mayday marked a significant milestone in 2024 by incorporating Norfolk Copiers Ltd within its family. This combination of two local enterprises strengthens their regional footprint by combining considerable engineering experience with a diverse portfolio of brands and goods to serve their consumers better.
Mayday’s Managing Director, Karen Aldred, said, “We are thrilled to continue our six-year partnership with Norwich City. Our commitment to community values aligns perfectly with those of the football club, and we eagerly anticipate an exciting new season ahead.”
Head of Partnerships, Norwich City, Jonathan Casbon, commented, “Everyone at the club is delighted to see the partnership with Mayday renewed for a further term. The services Karen, Adam and the team deliver enables us to operate efficiently across all our sites and their support for the club is recognised by everyone at Norwich City. This extension will take our relationship to nine years together and is another great example of our aim to build long-term partnerships.”
Recently, the club also inked a partnership renewal with Yellow Brick Mortgages, an independently owned mortgage broker. Yellow Brick will be the team’s official matchday warm-up partner for the 2024–25 campaign. Both the men’s and women’s warm-up jerseys will include Yellow Brick’s icon.