Norwich City extend association with Avant Tecno

According to the agreement, Avant's emblem would appear on the Canaries' pre-match warm-up shirts for the men's first team and under-23 sides.

Norwich City have signed an extension to their partnership with the multi-functional loader business, Avant Tecno.

The professional football club based in Norwich, Norfolk, England, Norwich City FC, following its relegation from the Premier League (PL) in the 2021-22 season, will compete in the EFL Championship in the 2022-23 edition.

According to the agreement, Avant’s emblem would appear on the Canaries’ pre-match warm-up shirts for the men’s first team and under-23 sides. The fans got a glimpse of the jersey during the friendly match against Dereham Town on July 1.

In comparison to the prior arrangement, the firm has increased its sponsorship of the club. The company will also supply equipment to the grounds team at Carrow Road and City’s Colney training facility.

Avant Tecno is a Finland-based firm that manufactures building loaders and their accessories. The company has sales offices in the United States, the United Kingdom, Germany, and Brazil, as well as import partners in more than 55 countries.

Norwich Commercial Director Sam Jeffery told official club channels, “We’re pleased to announce the expansion of our partnership with Avant. Raimo (Ala-Korpi, managing director of Avant’s UK operations) and his team are brilliant supporters of the club and the (Community Sports) Foundation and we thank him in particular for his ongoing commitment.”

Ala-Korpi said, “We are delighted to announce our partnership extension with Norwich City that spans across multiple levels from Junior Canaries to the team on the ground.

“The new partnership follows our multi-year collaboration with the football club and will give Avant the chance to promote our world-leading multifunctional loaders to both East Anglia and all around the country.

“We look forward to working with the club’s staff at the Lotus Training Centre and Carrow Road to turn the hard jobs into a joy.”

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