The EFL Championship team, Millwall FC have inked a sponsorship agreement with the UK’s leading provider of business software solutions, Eureka Solutions.
Following this deal, the brand has been named the club’s new official business management software supplier. The agreement will also see the deployment of a new financial/ERP system. The deal will transform the Lions’ capacity to measure and manage all aspects of their financial performance, from match ticket sales to the quantity of beers purchased by supporters.
Emma Parker, Chief Finance Officer, said, ”Eureka Solutions will implement best-in-class Oracle NetSuite ERP, providing a much-needed boost to the operational and financial efficiency for the club. For many sporting clubs, different revenue streams such as season ticket sales, hospitality packages, catering and sponsorship are managed in separate systems, whether that’s via legacy accounting software or spreadsheets.
“The software being rolled out at Millwall will connect the dots, giving the business team instant access to detailed reports from anywhere with an internet connection. This end-to-end system will take care of invoice and expense processing, while adding improved real-time reporting on the financial status of the club using data available straight after the weekend’s match.”
Eureka Solutions, situated around Glasgow, is one of Europe’s highly regarded professionals in implementing Oracle NetSuite, the well-known enterprise resource planning software used by approximately 38,000 leading businesses worldwide. Furthermore, it also has extensive experience working in the sporting sector, having previously worked with major sports clients such as Luton Town Football Club, Derby County FC, and Hearts.
Eureka Solutions, built on the ideals of technical knowledge and great customer service, mainly collaborates with companies in technology, sports, hotels, non-profits, wholesale distribution, e-commerce, and more.
David Lindores, CEO of Eureka Solutions, said, “The EFL Championship is unbelievably competitive and like many clubs in the division, Millwall want to make sure they continue to thrive. In the modern game, the business performance of a club is becoming almost as important as the on-field achievements of the players. So it’s impressive that Millwall is being so forward-thinking and setting up their systems for success over the long term. We’re extremely proud to be given this opportunity and are looking forward to seeing the transformative impact of NetSuite on its operations.”