McLaren Racing, a British motor racing team, has announced a new partnership with TDK Corporation, a global leader in electronics and technology solutions.
TDK is the new official technology partner of the NEOM McLaren Formula E Team and the McLaren Shadow F1 Sim Racing Team.
This partnership leverages TDK’s extensive expertise in electric vehicle (EV) technology, marking a notable commitment to advancing sustainable, high-performance motorsport.
Under the collaboration, TDK will provide advanced electronic components, including inverters and sensors, to McLaren‘s Formula E operations, with plans to incorporate these technologies into Nissan’s e-4ORCE 05 powertrain. These innovations are aimed at refining energy management systems and boosting vehicle efficiency for competitive and sustainable electric racing. As the industry pushes toward electrification, this alliance highlights McLaren’s continued focus on sustainable technology and high-performance racing, while offering TDK a platform to test and develop EV technologies in a competitive environment.
Zak Brown, CEO, McLaren Racing, said, “TDK and McLaren Racing are two brands always looking to push boundaries with innovation in technology. We are delighted that this partnership will help further accelerate both our journeys by sharing insights and learnings from both the motorsport and automotive worlds. We look forward to going racing together in both the upcoming Formula E season as well as with our F1 Sim Racing Team.”
Noboru Saito, President & CEO, TDK Corporation, added, “Imagine the fusion of unparalleled engineering excellence and visionary innovation, transforming us into a new era of progress. TDK and the NEOM McLaren Formula E Team have come together in a partnership that combines a passion for performance with cutting-edge technology and drives progress in our sport and wider society. We are very excited about the collaboration, where engineers from TDK, McLaren Racing and their partners will interact, learn from each other and create new innovations together. As part of our TDK Transformation vision, we are committed to being a global leader and passionate enabler of future technologies that surround us and enhance people’s everyday lives.”
This alliance also supports McLaren’s strategic push toward advanced, eco-friendly motorsport solutions as part of its broader sustainability initiatives. In the dynamic landscape of EV racing, TDK sees this partnership as an opportunity to lead in the transition from traditional combustion engines to electric drivetrains.
As part of the partnership, TDK branding will be showcased on the NEOM McLaren Formula E race car and other team assets. The brand will also have a prominent role in the McLaren Shadow Studio, highlighting the collaboration between the two companies.
This partnership stands as a testament to the shared vision of both organisations for pioneering a greener and technologically advanced future in racing and beyond.
TDK, a global leader in electronics, is renowned for its cutting-edge magnetic technologies. Founded in 1935, the company pioneered the commercialisation of ferrite, a magnetic material revolutionising various industries. TDK’s diverse product range includes components for smartphones, computers, automobiles, and industrial equipment, contributing significantly to technological advancements worldwide.