English Premier League club Manchester City have agreed a deal with fintech blockchain company Chiliz to introduce fan tokens to Socios.com
The agreement will allow City fans to use the $CITY Fan Tokens – for sale, digital collections – to earn VIP rewards, club promotions, games, AR-enabled features and the club’s voting and non-binding voting rights on Socios.com.
Commenting on the fan opportunity, Stephan Cieplik, Vice President of International Relations at City Football Group, said: “Fans will be able to get great competitions and VIP experiences and be able to vote in Club programs. All registered ‘Citizens’ (Man city’s registered club members) will also be able to receive a free token so that they can access the full range of benefits and rewards.”
“We are very impressed with how Socios.com has led the region and other European clubs, and we are confident that we have the right platform to succeed and grow together.”
Alexandre Dreyfus, chief executive of Chiliz and Socios.com, added, “Socios.com and $ CITY Fan Tokens will go a long way in helping the City work globally, giving fans around the world an unprecedented and unique digital engagement, and – where just the boundaries have been removed – real rewards and life. ”
After this deal, the City will join 24 major sporting organizations that have partnered with Chiliz to open fan and NFTs tokens on Socios.com, including FC Barcelona, AC Milan, Juventus and Paris Saint-Germain.
The company said it had major global expansion plans for 2021 and would expand its existing presence in Europe while targeting the launch of more tokens in the UK, Asia and South America.
Chiliz $CHZ – digital sports and entertainment digital and native currency Socosos.com – and is amongst the world’s top 35 cryptocurrencies with a market capitalization of $3.3bn.