Manchester City has announced a new strategic partnership with the Japanese consulting firm ABeam Consulting. This partnership will enable Manchester City to expand its customer base and stronghold in Japan and across the southeast Pacific region.
ABeam Consulting services is headquartered in Tokyo and offers a variety of services to its customers. Some of them include enhanced sports team management, marketing, strategic sponsorship and digital technology. The company was founded in 2003 and have been on the rise.
Manchester City has been in recent times forging several regional partnerships which have included Citibank, Intel, and global partners including Hays and Etihad. The club is looking to explore the lucrative Asian market and ABeam consulting can help in the process.
“We are delighted to launch this partnership with ABeam Consulting… We look forward to working together to share best practice over the course of the partnership which will hopefully prove valuable to ABeam Consulting and their team,” said Stephan Cieplik, Senior Vice President of Global Partnerships Sales, City Football Group.
“We trust that this partnership with Manchester City and ABeam Consulting, working for development in sports industry, will be able to create new value by utilising digital technology. We will proceed creating innovative services for digital transformation and customer experience, not only for the sports industry, but also the enterprise side,” said ABeam Consulting CEO Tatsuya Kamoi.