Manchester City teams up with 3KEY

The deal features a series of digital content initiations and events that will be held within regions.

The Premier League defending champions, Manchester City has signed 3KEY as an Official Regional Partner of the football club. 3KEY helps to give a set of portfolio management tools, knowledge and products which has a goal to support and educate customers and make them understand the DeFi space and market.

Decentralized Finance (DeFi) Trading Analysis and Advisory Technology company will offer a smooth and secure course as they use knowledge based on analytics to improve user experience through the use of its software.

The deal also features a series of digital content initiations and events that will be held within the respective regions, which will help raise awareness of 3KEY software and products.

Stephan Cieplik, Senior Vice President of Global Partnerships Sales, City Football Group, said, “We are delighted to launch this partnership with 3KEY today. As a global organisation, Manchester City is continually looking for ways to further build the Club’s presence in international markets and we are excited to partner with 3KEY in their journey to simplify the decentralised finance (DeFi) trading analysis user experience through the power of football to engage with our fans with a range of content and activations.”

Ryan S Hodder, Chief Marketing Officer at 3KEY, said, “Today marks an important day as we announce this new partnership with Manchester City Football Club. We believe that practice, teamwork and passion are the foundations of success, and these values are in abundance at Manchester City. This partnership enables us to work together to create unique experiences for our clients, our communities and supporters around the world. Through these shared visions to drive change, we look forward to working together to raise awareness of the DeFi industry and take the 3KEY brand to the next level.”

Meanwhile, on the field, Manchester City seems to be in good form, as they are currently second on the Premier League table and will resume their journey after the international break against Everton on 21st November.

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