The Mahindra Group has announced its partnership as the title sponsor of the Super League Kerala (SLK), a premier football tournament in the southern Indian state.
This strategic alliance has marked a significant milestone for both the Mahindra Group and the vibrant football community in Kerala.
The Mahindra Super League Kerala will showcase the exceptional talent and passion of local footballers, providing a platform for them to compete at the highest level. The tournament will feature six franchises battling it out across four venues in the state: Kochi, Thiruvananthapuram, Kozhikode, and Manjeri.
As the title sponsor, the Mahindra Group will play a crucial role in elevating the profile of the SLK and promoting its growth. The partnership will also contribute to the development of football infrastructure and talent in Kerala.
The Mahindra Group is a multinational conglomerate headquartered in Mumbai, India. It has a diverse portfolio of businesses, including automotive, farm equipment, financial services, aerospace, and defence. Mahindra is known for its innovative products and commitment to sustainability. The group has a strong presence in India and operates in several global markets.
Mahindra Group joins the esteemed list of partners which also includes, DafaNews, Eastern as an official associate sponsor, and Amul as the official powered by sponsor.
The inaugural match between Forca Kochi FC and Malappuram FC will be held at the Jawaharlal Nehru Stadium in Kochi on September 7 at 7:30 PM. The tournament will feature a total of 33 matches, with the champions receiving a cash prize of Rs 1 crore and the runners-up receiving Rs 50 lakh. Fans can catch all the action live on Star Sports 1 and Hotstar.