The Afghanistan leg spinner, Rashid Khan has been announced as the brand ambassador of Level Up 11. Following this development, the 23-year-old will be the face of the fantasy sports platform’s marketing campaigns and brand engagement activities.
Level Up 11 is a Cobaltzebra Info Technologies Private Limited brand, which allows Indian sports fans to play their favourite games digitally while earning cash prizes.
Level Up 11 aims to make a mark in the booming fantasy gaming industry. Acquiring the services of the Gujarat Titans (GT) spinner for the campaigns can do wonders for the organization considering the fan following of the leg spinner. Ahead of the Indian Premier League (IPL) 2022 mega auction, Khan was selected by GT for INR 15 crore.
“I am elated to connect with Level up 11- because it provides millions of sports fans the ability to be the decision maker, create their team, and experience the game first hand. The level up platform exemplifies the importance of picking the correct players and assembling a team based on the playing conditions,” said Rashid as the new ambassador of Level Up 11.
Commenting on the association, Parul Khanna, CEO of Level Up 11 said, “Rashid’s enormous popularity among sports fans, coupled with his leadership capabilities and sharp cricketing insight, makes him the ideal fit for our brand. He is a fine crafter of the ball and it is always a delight to watch him play. He encapsulates all of the qualities that our users are seeking when organizing a fantasy team. His appeal and story are perfectly aligned with the brand Level up 11, which allows people to level up by playing and winning big on its fantasy platform. This affiliation, we believe will assist us astronomically growing our current user base, allowing sports fans to experience our unique format.”
“Fantasy sports platforms Level Up 11 has a bright future as we are rapidly gaining ground with the Indian youth and ushering in a new era in the sports industry as a whole,” the CEO concluded.
The leg spinner will be seen in action when the Gujarat-based franchise faces Chennai Super Kings (CSK) on April 17, 2022, at 7:30 PM IST.