LaLiga has enhanced its communication strategy with the launch of corporate channels on Twitter and Telegram.
The main goal is to boost the flow of information to fans, the media, organisations, and other important audiences.
These platforms are now included in Spain’s top-flight football league’s commercial communication strategy, which concentrates on press releases, press conferences, and events in addition to the LaLiga website, where all kinds of institutional and corporate content along with details on regulations can be accessed.
While LaLiga’s more recognized digital channels, such as social media platforms and the website, will continue to report on the most recent athletic news from all of LaLiga’s competitions and clubs, the available content on these new channels will be commercial and institutional in nature.