The famous Premier League footballer, Kevin De Bruyne has joined the global crypto exchange, Phemex as its brand ambassador.
Phemex, a Singapore-based crypto platform that launched in 2019, has quickly ascended to the ranks of the leading crypto derivatives exchanges. It presently has a daily average trading volume of more than $6 billion and services over two million customers worldwide.
The firm believes that the athlete’s presence on the field resembles the platform’s mentality of embracing change and being humble. The two groups have joined forces to make waves for both sports fans and cryptocurrency aficionados.
Phemex states that its purpose is to provide ‘great investing possibilities for anyone’ by constructing a cryptocurrency exchange that aims to eliminate exclusivity.
The brand will collaborate with De Bruyne on many projects, including the Phemex Citizen, to raise household knowledge of the exchange’s revolutionary features and to educate new users about the future of crypto.
Phemex arose into the crypto market in less than two years, at times ranking among the top five crypto derivatives platforms in the world, according to CoinMarketCap. This rapid expansion could have only been possible due to the project’s consistent dedication to offering value to consumers.
Phemex CEO, Jack Tao said, “Kevin De Bruyne is the complete footballer who constantly adapts to the game situation and makes the right play. In a similar vein, Phemex looks to set trends and be the quintessential playmaker in the crypto industry. We look forward to working together to showcase how our comprehensive and easy-to-use platform empowers users to break through and break free in their financial journey.”
Speaking on the association, De Bruyne commented, “My interest in cryptocurrency has been growing for a while now and I am thrilled Phemex asked me to join forces with them. I have been really impressed with Jack and his team and I am really looking forward to support their journey to further develop and explore the future of cryptocurrency.”