The ISL outfit, Kerala Blasters FC has announced a partnership with EXCHANGE22, which is a rapidly growing name in the fantasy gaming market. In this agreement, EXCHANGE22 has been named as the main sponsor of the club for the upcoming ISL 2021-22 season.
Labelled as the club’s main sponsor, EXCHANGE22 will find its logo on the right chest of the Kerala Blasters FC’s match and training kits in the upcoming season. The fantasy gaming brand was founded in 2019, which has the first of its kind concept of having both a fantasy gaming platform with a virtual sports stock exchange in one destination.
Following this unique concept, the platform allows its users to trade players’ shares virtually, while it also provides the likeness of trading stocks of companies. The shares can also be bought/sold/held as per the wish of the user. While the platform also provides the option of trading in single or multiple shares as per users’ wish following which they can earn easy returns.
Speaking on the occasion, Nikhil Bhardwaj, Director, Kerala Blasters FC, said: “We are excited to welcome EXCHANGE22 into the Kerala Blasters family. From the outset, our goals have been mutually aligned at the heart of which lies a great willingness to bring more fun and innovative ways to engage with our beloved fans. I look forward to a long and fruitful association together.”
Adding to it, Bodhishatta Karfa, Director & Co-Founder of EXCHANGE22, said: “Collaboration that happens from heart between the two firms surely creates history and always finds the path of glory. Team EXCHANGE22 pays respect and honor to one of the best teams of the Indian Super League, Kerala Blasters FC. Just as Cricket, now Football is also trending among the Indians. The tremendous Football skills of Kerala Blasters FC are appreciated all over India. We deeply believe EXCHANGE22’s collaboration with Kerala Blasters FC will turn out to be magnificent.”
Kerala Blasters FC started its journey in the ISL in 2014 as the football tournament saw its commencement in Indian football. However, Kerala Blasters have failed to win the ISL trophy in the last seven seasons, despite reaching the final two times. With the arrival of the eighth season of the tournament, the club will want to fulfil its dream to lift the trophy this time. Kerala Blasters and ATK Mohan Bagan will be playing the opening match of the 2021-22 season on 19th November.