Jurgen Klopp, the world-renowned football manager, has teamed up with SPORTFIVE, a leading sports marketing agency, to boost his global brand presence.
This three-year partnership will leverage SPORTFIVE’s expertise to secure international deals and expand Klopp’s reach in key markets like Asia and America.
Project MJK, Klopp’s management team, will rely on SPORTFIVE’s extensive network and resources to explore new marketing opportunities. This strategic alliance aims to maximise Klopp’s influence and value on a global scale.
Philipp Hasenbein, Chief Operating Officer at SPORTFIVE, said, “Jürgen Klopp is the embodiment of excellence, mentoring, emotional intelligence, leadership and long-term vision. His values align seamlessly with ours, and we are excited to collaborate with Project MJK to enhance Jürgen’s global reach.”
Mike Jäggle, Managing Director – Project MJK, added, “We are very excited about this partnership, the industry leading experience and global infrastructure of SPORTFIVE will enable us to expand our footprint and to explore innovative opportunities outside of Germany.”
Ron Wiegand, Senior Vice President Global Athlete & Team Marketing at SPORTFIVE, said “This global collaboration represents a monumental step forward for the GATM team at SPORTFIVE and we are proud to have Project MJK and Jürgen Klopp on board with us. We couldn’t be more thrilled to successfully develop Jürgen’s brand globally including social media management, media collaborations and new authentic commercial partnerships in the next years.”
SPORTFIVE is known for its client-focused approach and proven track record in the sports marketing industry. With a global team of over 1,200 experts and strong relationships across 15 countries, the sports agency offers strategic and creative solutions for athletes and brands. The German-based international sports marketing agency’s experience spans various sports, including football, golf, esports, and motorsport, giving the agency a well-rounded understanding of the ever-changing sports landscape.