JSW Sports, the distinguished sports arm of the JSW Group, has announced the addition of the 22-year-old squash sensation, Veer Chotrani, to its illustrious lineup of athletes.
This partnership has marked a significant milestone in Chotrani’s career, as he becomes the second squash player to join JSW Sports, following the signing of Anahat Singh in November last year.
In this collaboration, the sports management group will provide Chotrani with comprehensive support, encompassing development and training, while managing his commercial representation. This strategic alliance aims to bolster Chotrani’s professional growth and enhance his competitive edge on the international stage.
Speaking on the association, Manisha Malhotra, Head of Sports Excellence and Scouting, JSW Sports, said, “As supporters of squash for a long time, we are happy to support Veer in his journey. He has been making big strides for the last few years and now after his college career, he will focus on his PSA path and all of us at JSW Sports are excited to play our part in that journey.”
Veer Chotrani, echoed the sentiments, “It’s an honour to be a JSW Sports athlete. Joining JSW Sports at this point in my career feels like perfect timing. Squash being a part of the Olympics is a major step towards the bright future of the sport and making it to the prestigious games is a major goal for me. With the support of JSW’s amazing coaches and staff, I am confident they will help me maximize my potential and achieve my long-term goals of making it to the LA 2028 Olympics and breaking into the top 50 of the PSA tour.”
JSW Sports, established in 2012, serves as the sports division of the JSW Group, a major Indian conglomerate. With a mission to cultivate a robust sporting culture in India, the sports entity has been instrumental in managing and supporting professional teams across various sports leagues. The firm’s portfolio includes esteemed teams such as Bengaluru FC, Haryana Steelers, and Delhi Capitals (DC) in both the Indian Premier League (IPL) and the Women’s Premier League (WPL).
Moreover, the leading Indian sports entity supports individual athletes through its renowned Sports Excellence Program. This initiative includes an array of accomplished sports personalities, such as pugilist and 2023 World Champion Nikhat Zareen, Olympic Gold medalist Neeraj Chopra, and prominent cricketers Axar Patel, Shafali Varma, and Jemimah Rodrigues.
Veer Chotrani, a rising star in Indian squash, has impressed on both the collegiate and professional circuits. After a successful junior career that included winning the Asian Individual Juniors title in 2019, he excelled at Cornell University, becoming the National College Champion in his final year. As a professional, he’s quickly climbed the rankings, capturing multiple PSA Tour titles and reaching a career-high ranking of 80.