JioStar, the exclusive broadcast and digital streaming partner for the forthcoming TATA IPL 2025, has secured an impressive roster of 20 sponsors.
The list includes My11Circle, Campa Energy, Birla Opus, PokerBaazi, SBI, PhonePe, Mutual Funds Sahi Hai, Thums Up, Google Search, Allen Solly, Jaquar Bath + Light, GPay, Kent Kuhl Fans, Dream11, Campa, Joy Cosmetics, TVS, Asian Paints, Zupee, and Amul.
With the IPL’s unrivalled reach and influence, these businesses across categories such as beverages, air conditioners and fans, BFSI, Fintech, Fantasy Sports, mobile phone handsets, and paints, among others, are poised to maximise visibility and build strong relationships with millions of cricket fans throughout the nation.
Ishan Chatterjee, Chief Business Officer, Sports Revenue, SMB & Creator, JioStar, said, “IPL is more than just a sporting event – it’s a cultural juggernaut that brings fans and brands together at an unprecedented scale. As we gear up for the 2025 season, we are excited to welcome our sponsors to our platforms that delivers scale, impact, and deep consumer engagement. With cutting-edge ad innovations and seamless synergy between TV and digital, we remain committed to delivering impact and value for our partners while elevating the fan experience like never before.”
JioStar offers a slew of cutting-edge advertising technologies, including AI-powered audience segmentation for precise targeting, interactive ad formats, multilingual broadcasts, and seamless cross-platform integration.
Star Deals provides brands with innovative TV ad solutions such as Brand Spotlight (exclusive spots during the first five overs), CGI-Led Live Interventions, Scannable Action Replay, and interactive ad tech. IPL 2025, which is exclusively aired on JioStar’s sports network and streamed on JioHotstar, provides sponsors with an unrivalled reach across television and digital platforms, allowing them to magnify engagement and build meaningful relationships with their target audiences.
As anticipation grows, IPL 2025 is primed to provide spectacular moments for fans and unparalleled chances for advertisers, maintaining its position as the preeminent arena for brand engagement and company success.