The Indian Super League (ISL) team, Jamshedpur FC, has announced a sponsorship stint with the Tata Group’s Croma for the ongoing season.
In this development, the renowned retail store has been named the exclusive electronics partner by the club.
The unveiling of the association was also done by the team through its social media handles.
Commenting on this collaboration, Shibashish Roy Chief Business Officer, (eCommerce & Marketing) Croma – Infiniti Retail Ltd said, “ We are pleased to announce our partnership with Jamshedpur FC. Indian Football is achieving new heights with every passing year and Croma is proud to be associated with one of the leading teams in the country. At Croma, we are always looking for ways to reaffirm our commitment to the local community and also their passions. Our association with Jamshedpur FC is a step in that direction.”
Jamshedpur FC CEO, Mukul Choudhari said, “We take immense pride in having India’s first large format specialist Electronics retail store as our partners for the upcoming season. We look forward to working closely with Croma to develop new ideas and engaging projects focused on football fans in Jharkhand as well as interacting with the wider football community in India.”
Being one of the leading companies in its sector, Croma aims to enhance its connection with football fans through this partnership. Ahead of the commencement of the ISL 2022/23 season, Croma also teamed up with Kerala Blasters as the official electronics partner for the season.
The Jamshedpur-based team was established in 2017 and primarily competes in Indian top-flight football. The club is managed by Tata Steel. Jamshedpur FC are yet to kick off their new ISL campaign. The team will square off with Odisha FC tonight i.e. October 11 at the JRD Tata Sports Complex at 7:30 PM IST.