The Indian Supercross Racing League (ISRL), the world’s first franchise-based supercross league, has welcomed Tricolor Motorsports as the newest franchise team for Season 2.
Tricolor Motorsports, supported by a renowned US-based corporate conglomerate and directed by industry veteran Mr. Pradeep Lala, represents a new chapter in ISRL’s worldwide expansion.
Mr Lala, the former Managing Director and CEO of Embassy Services Pvt. Ltd. (part of the Embassy Group, Bangalore), is also the founder of Horizon Group, which was founded in 2000 and has provided high-quality solutions in real estate, engineering services, and project management. As Team Co-owner and CEO, he will drive Tricolor Motorsports’ expansion, with a long-term goal of establishing a full-scale racing branch in India.
The addition of US-based corporations to ISRL demonstrates rising global trust in India’s racing potential. The partnership delivers worldwide knowledge, creativity, and investment, which will help the sport expand in the country. With India’s vast youth population and growing fan enthusiasm, such collaborations are poised to create a world-class environment for racing and entertainment.
Pradeep Lala, Co-Owner & CEO – Tricolor Motorsports, said, “India’s sports and entertainment market is evolving at a tremendous pace, and the Indian Supercross Racing League is poised to become one of the most scalable and high-impact platforms in this space. With its unique blend of motorsports, entertainment, and brand engagement, ISRL is a new-age league for a new-age audience. Through Tricolor Motorsports, we aim to build a comprehensive motorsports division that will elevate talent, technology, and excitement across the country.”
Veer Patel, Managing Director – Indian Supercross Racing League, said, “We are thrilled to welcome Tricolor Motorsports and Mr. Pradeep Lala to the ISRL family. Their entry marks a major milestone as we continue expanding the league’s global reach and business potential. With Tricolor’s leadership and vision, we look forward to elevating Indian motorsports to a new level and unlocking more international partnerships in the years ahead.”
Few days back, the competition also added Indewheelers Motorsports Pvt. Ltd. as the newest franchise to join the grid for Season 2. Indewheelers Motorsports, Pune’s second franchise, is f ounded by motorsport veteran Vikram Dhar and co-owned by young entrepreneur Ajay Agrawal. The team blends racing expertise with next-generation business leadership and is set to make an impact in India’s premier Supercross league.
Furthermore, the ISRL has already gained national interest, with Bollywood megastar Salman Khan serving as the league’s official Brand Ambassador and Investor. His presence catapulted the league into the spotlight, offering it a distinct combination of entertainment, lifestyle, and commercial appeal that distinguishes it from traditional sports forms.
ISRL, a sport that combines adrenaline with aspiration, is quickly becoming a cultural phenomenon among India’s youth, particularly in urban and rising areas. The new franchise Team Tricolor Motorsports will make its debut in Season 2, beginning with its first race on October 25-26th, followed by races on December 6-7th and 20-21st, as the league starts its most ambitious chapter yet.
