The Indian Super League (ISL), the nation’s premier football leagues, has developed a sponsorship agreement with a famous Japanese anime series, Pokémon.
The deal that has been signed for the playoffs of the ISL sees the anime series become the league’s official partner.
ISL ⭐s meet Pokémon ⭐, come and catch 'em all! 😍
— Indian Super League (@IndSuperLeague) March 22, 2025
Welcoming Pokémon on-board as an official partner for the ISL 2024-25 Final, bringing the ultimate crossover to the beautiful game! ⚽⚡#ISL #LetsFootball #ISLPlayoffs #ISLFinal #Pokemon #PokemonIndia pic.twitter.com/fUm897B25K
Pokemon is a Japanese media phenomenon that debuted in 1996 and is largely regarded as the highest-grossing media franchise in history. Nintendo, Creatures, and Game Freak co-own the Pokemon Company, which creates video games, animated programs, and films.
This cooperation intends to bring together the worlds of football and the renowned Pokémon phenomenon, engaging fans with interactive content, exclusive items, and special events. The collaboration fosters a lively link between the beloved Pokémon universe and the energy of Indian football, offering fans a novel way to enjoy both sports and entertainment. Through this agreement, the ISL hopes to broaden its reach and appeal to a younger audience, using Pokémon’s global fame to improve the fan experience during the league’s exciting matches.
The ISL playoffs are scheduled to start on March 29, with Mohun Bagan Super Giant, FC Goa, Bengaluru FC, NorthEast United FC, Jamshedpur FC, and Mumbai City FC clinching their positions in the top six.
THE FINAL EPISODE! 🔥🏆
— Indian Super League (@IndSuperLeague) March 15, 2025
The road to glory kick-starts on 29th March, two do-or-die clashes, four Semi-Final battles, and one epic showdown on April 12! 📅
Click on the link to read more: https://t.co/DwYAOYAQ3Z#ISL #LetsFootball #ISLPlayoffs #ISLFinal pic.twitter.com/ldupCQDxuU
Bengaluru FC will play Mumbai City FC in the next single-leg knockout round, while NorthEast United will face Jamshedpur FC. The winners of these matches will advance to the two-legged semifinals, which will begin on April 2 against Mohun Bagan and FC Goa.