The Indian Super League (ISL) club, Mumbai City FC have announced a new sponsorship agreement with the Indian Super Gaming League, a non–real money gaming event.
As part of the deal, the brand has been named the club’s official back-of-shirt partner for the 2025-26 ISL season.
The Indian Super Gaming League (ISGL) is a franchise-based young esports league in India that offers competitive gaming, live events, creative, and entertainment opportunities.
Kandarp Chandra – CEO, Mumbai City, commented, “We are pleased to welcome ISGL as our Official Back of Shirt Partner for the ISL 2025-26 season. ISGL’s partnership will help Mumbai City FC leverage the platform of eSports that continues to grow in influence both in India, and globally. With its youth-centric mission, and focus on high-performance, ISGL’s values align with our club. Through the medium of culture, creativity, and expression both our brands are aligned and aim to use our platforms to build and sustain stronger relationships with our respective user and fan bases”
Gautam Badalia, Co-founder, ISGL, said, “A new era of Indian sport is here. From the pitch with Mumbai City FC to the console with ISGL, we are empowering a generation that doesn’t just watch the game, they play, create, and compete on a global stage. Through this Partnership football excellence meets esports innovation as we build pathways for young India to play bold, think digital, and compete globally. The future of fandom has never been more dynamic.”
The partnership represents a continuation of the crossover between football and India’s rapidly expanding gaming ecosystem. By partnering with Mumbai City FC, one of the league’s most popular clubs, ISGL hopes to increase its visibility among youthful and digitally engaged consumers.
For Mumbai City FC, the association expands its commercial offering ahead of the new season, reflecting the club’s strong brand appeal and marketability in Indian football. The alliance is also likely to spark new fan interaction efforts at the convergence of sports and gaming.
After months of anticipation, the ISL 2025-26 season is finally poised to begin, ushering in another era of top-tier Indian football. Mumbai City FC will kick off their season with a blockbuster home match against Chennaiyin FC on February 19, in what appears to be an entertaining curtain-raiser.
The Islanders will be anxious to stamp their dominance early, hoping to make a big impression in front of their home crowd as they begin their quest for a memorable and successful league season.
