Kerala Blasters FC, a leading Indian Super League (ISL) club, have significantly grown its commercial portfolio ahead of the new season with a number of strategic brand agreements in nutrition, hydration, lifestyle, and financial services.
White Gold Money has signed on as the club’s title partner, marking a significant commercial milestone for the Kochi-based outfit. The agreement highlights Kerala Blasters’ expanding brand value and strengthens its marketability inside the Indian football industry.
Wellbeing Nutrition has been awarded the official nutrition partner in the performance and wellness category, reflecting the club’s emphasis on player fitness and high performance standards. Bisleri joins as the official hydration partner, ensuring that attendees in the stadium, players, and staff get adequate hydration assistance during the campaign.
Fazyo by Kalyan Silks and Pizza Hut India have joined as official associate partners, boosting the club’s lifestyle connections while also bringing a well-known QSR brand to the club’s growing sponsorship list.
With these agreements, Kerala Blasters FC continue to develop a diverse sponsorship environment that reflects both its strong fan involvement and commercial appeal as the ISL prepares for the new season.
On February 14, the Blasters will play their season opener against Mohun Bagan Super Giant (MBSG) at the legendary Yuva Bharati Krirangan in Kolkata.
After placing eighth in the league rankings previous season and narrowly missing out on a playoff spot, the squad will be desperate to reverse the trend. They also had an early exit from the AIFF Super Cup 2025-26, falling in the group stage, making the current season a critical opportunity for redemption.
