Kerala Blasters FC (KBFC), a fan-favourite football club in India, have announced a strategic partnership with Salpido, a rising audio technology company.
This collaboration has designated Salpido as the club’s official audio partner for the upcoming Indian Super League (ISL) season.
The news, met with enthusiasm by fans on social media, marks a significant step for Kerala Blasters. Salpido, a well-established brand in Southeast Asia, is making its much-anticipated debut in the Indian market. Renowned for its innovative range of consumer electronics – including Bluetooth speakers, earphones, power banks, smartwatches, and gaming accessories – Salpido aims to capture the Indian market with its commitment to high-quality and cutting-edge technology. The brand has further amplified its reach by appointing star Indian cricketer Sanju Samson as its brand ambassador.
This partnership is a win-win for both parties. Kerala Blasters FC gain a strong and innovative partner, further solidifying their brand image and fostering deeper engagement with their passionate fan base, known as Manjappada. The club, backed by a loyal following and strategic partnerships with Medhaa Corporate Advisors, Reyaur Sports, Batery.ai and FREEMANS, is poised for a strong showing in the upcoming season.
While narrowly missing the playoffs in the 2023-24 season with a fifth-place finish, the unwavering support of their fans and the backing of key partners fuel optimism for a title run this year. The much-anticipated ISL season kicks off on September 13, with Kerala Blasters FC setting their sight on victory in their opening match against Punjab FC on September 15th at 7:30 PM IST.