Bengaluru FC, one of India’s most prominent football clubs, have announced a strategic partnership with Radisson Hotel Group, a leading global hospitality chain.
The collaboration is aimed at providing BFC players with top-notch accommodations and services throughout the Indian Super League (ISL) season.
Under the terms of the partnership, Radisson Hotel Group will offer the Blues exclusive access to its hotels across India, ensuring the players have a comfortable and conducive environment to rest, recover, and focus on their performance. The group’s commitment to providing exceptional experiences to athletes aligns perfectly with BFC’s goal of creating a world-class football club.
Commenting on the partnership, Nikhil Sharma, Managing Director and Area Senior Vice President – South Asia, Radisson Hotel Group, said, “Partnering with Bengaluru Football Club is a significant milestone for Radisson Hotel Group as we continue to innovate and elevate the sports hospitality experience. This partnership complements our existing strategic initiatives, including our Sports Approved Program and our innovative hotel concept in Nathdwara, designed to meet the evolving needs of sports teams and enthusiasts. We will continue to explore new opportunities wherein we can create unique experiences while setting new standards in the sports ecosystem.”
Karan Yadav, Chief Commercial Officer, Bengaluru Football Club, added, “We are delighted to team up with Radisson Hotel Group for the upcoming ISL season. The Group’s commitment to enhancing the sports hospitality experience is refreshing and visionary, and one that aligns with what we believe in. We’re certain this will be a successful collaboration that will benefit both the team and our fans.”
The partnership will also extend benefits to BFC fans. Radisson Rewards members will enjoy exclusive perks, including discounts on tickets and merchandise. VIP members will receive additional privileges, such as special access and seating options.
Radisson Hotel is a renowned international hotel chain offering luxurious accommodations and exceptional amenities. Known for its modern design and impeccable service, Radisson hotels provide a comfortable and enjoyable stay for travellers worldwide.
The addition of Radisson Hotel Group to Bengaluru FC’s partner network further solidifies the club’s position as a leader in Indian football. This collaboration joins other recent partnerships with Quest Global, Bisleri, Dr. Luxur, White Gold Money and StepOut.
As the Blues prepare to kick off their ISL campaign against East Bengal FC on September 14, 2024, at 7:30 PM IST, the team is well-positioned to make a strong statement with the support of its dedicated partners.