The five-time Indian Premier League (IPL) champions, Mumbai Indians (MI) have extended their partnership with DHL Express, the world’s leading international express service provider.
For the fifth consecutive year, DHL will continue to assist MI as the principal sponsor in India, demonstrating excellence in their continuous relationship. The pact demonstrates DHL’s commitment to being the ‘team behind the team’ for the Mumbai-based team, assisting them in their quest for success on and off the pitch.
R.S. Subramanian, Senior Vice President – South Asia, DHL Express, said, “We are proud to extend our partnership with Mumbai Indians once again. Our partnership is built on shared values of excellence, speed, passion, and teamwork. We take pride in being the ‘Team Behind the Team,’ ensuring seamless logistics support as well as enabling business and sports success.”
This year, DHL Express and MI will once again collaborate on the Six for a Cause campaign, confirming their dedication to sustainability. To help fight climate change, DHL Express will plant six trees for every six hit by a Mumbai Indians player during the IPL season, in collaboration with its GoGreen partners SankalpTaru Foundation and Sashakt Foundation.
The previous year, DHL Express planted around 800 trees for Mumbai Indians’ 133 sixes.
DHL Express will expand its ‘Unstoppable’ campaign by partnering with Mumbai Indians men’s squad. It will launch new fan engagement efforts, like as interactive digital activations and on-ground events, to bring fans closer to the game. The ‘Unstoppable’ initiative, created in collaboration with the Paltans, aims to bring together female cricketers and entrepreneurs and recognise their perseverance and drive.
Sandeep Juneja, Vice President, Sales and Marketing, DHL Express India, said, “Sports and logistics share a common thread – both work on the qualities of precision and agility. In their own ways, both connect people and improve lives. DHL Express is proud to engage with millions of cricket fans across India through our partnership with Mumbai Indians. Their legacy of success and drive for excellence, perfectly embody DHL’s commitment to delivering excellence while connecting people, improving lives across the world. Our continued relationship is a testament to our shared pursuit of success.”
A Mumbai Indians spokesperson said, “Mumbai Indians and DHL Express share a common vision of excellence, and we are delighted to continue the partnership for the fifth year. Building on shared values and mutual trust over the years, we look forward to leveraging our combined expertise to create exceptional experiences for our global fan base and stakeholders.”
Aside from its ongoing connection with MI’s men’s squad, DHL Express also sponsors MI Cape Town and Mumbai Indians women’s team, bolstering its brand reach in India and throughout the world. DHL Express, a brand recognised for its affiliation with major sporting entities such as Manchester United, Formula 1, Formula E, and more, continues to use its expertise to promote success in the world of sports.