The defending champions of the Indian Premier League (IPL), Kolkata Knight Riders (KKR) have inked a partnership with TECNO, the innovative tech brand.
This inspiring alliance is all about honouring the enthusiasm of India’s youth and cricket fans, and it will be bigger, bolder, and more thrilling than ever!
It’s a (K)night to remember! 🤩💜
— KolkataKnightRiders (@KKRiders) March 19, 2025
We’re thrilled to have @TecnoMobileInd as our Official Partner for IPL 2025! Let’s make this season bigger and better, together! ⚡🏏 pic.twitter.com/jUakEyOCZD
Cricket is more than a sport in India; it is a way of life, a festival, and a source of pride. TECNO has consistently been in the driving seat of keeping fans in touch with the action with its sleek, powerful smartphones that give a consistent signal and connectivity experience. Now, with #SignalJeetKa, TECNO is upping its game to guarantee that one never misses a boundary, wicket, or spectacular over.
Arijeet Talapatra, CEO of TECNO Mobile India, commented, “We’re excited to partner with Kolkata Knight Riders. Cricket is an emotion that unites millions, and it aligns perfectly with TECNO’s mission to empower India’s youth. Through our #SignalJeetKa initiative, we aim to ensure fans stay connected and never miss a moment of the thrilling action. Just as KKR gives their all on the field, we’re committed to delivering the best technology to keep fans at the heart of the game.”
KKR’s #KorboLorboJeetbo motto echoes TECNO’s “Stop At Nothing” mentality, which promotes unrelenting hustling, collaboration, and cricket’s colourful culture. This collaboration exemplifies TECNO’s continued efforts to interact with India’s youth—a population that is enthusiastic about both technology and sports. By employing innovative goods and exceptional signal connectivity, TECNO strengthens its position as a brand that values performance, quality, and seamless connectivity in all aspects of life.
Binda Day, CMO, Knight Riders Sports, said, “Technology is at the forefront of cricket’s growth, especially in India. Our partnership with TECNO is an opportunity to promote a seamless collaboration in this respect. At the Knight Riders, we believe in creating an immersive experience for our fans by bringing them closer to the game we love and that will be our aim through this partnership.”
Along with TECNO, the side also forged deals with Dream11, Vikram Solar and SIX5SIX.
The three-time IPL Champions will begin their 2025 season against Royal Challengers Bengaluru (RCB) at Eden Gardens on March 22 at 7:30 PM IST.