Punjab Kings (PBKS), a cornerstone franchise in the Indian Premier League (IPL), have announced the continuation of their successful and long-standing partnership with Kent RO Systems Ltd., India’s premier water purifier brand.
Kent RO will remain the principal sponsor for the team in the highly anticipated IPL 2025 season, solidifying a mutually beneficial association built on shared values of excellence and performance.
This extension underscores the robust synergy cultivated between the two prominent brands. Kent RO has been an integral partner for Punjab Kings, and this renewed agreement reflects a shared vision and a strong commitment to a sustained, impactful relationship.
As principal sponsor, Kent RO will retain prominent branding on the team’s official team jersey, ensuring significant visibility throughout the tournament. Furthermore, the partnership sees Kent RO integrated into a variety of team activities, fan engagement initiatives, and comprehensive promotional campaigns planned for the upcoming season.
The renewed partnership between the Kings and Kent RO is poised to further elevate the visibility of both brands and contribute to what promises to be an electrifying IPL season for cricket enthusiasts.
In addition to the continued support of Kent RO, the team from Punjab has been actively strengthening its partnerships and team roster for the upcoming season. The franchise recently welcomed Kshema General Insurance, Highland, Avon Cycles, and FREEMANS as sponsors, further bolstering their network of affiliations.
During the IPL auction, PBKS made significant acquisitions, notably securing the services of last year’s IPL-winning captain, Shreyas Iyer, who led Kolkata Knight Riders to victory. The team also added seasoned campaigners like Yuzvendra Chahal, Marcus Stoinis, Marco Jansen, and Glenn Maxwell to its ranks. These new additions will join retained players, Shashank Singh and Prabhsimran Singh, forming a formidable squad for the 2025 season.
Punjab Kings are set to kick off their IPL 2025 campaign against Gujarat Titans on March 25, a highly anticipated opening fixture for the team and their fans.