The Indian Premier League (IPL) team, Royal Challengers Bangalore (RCB) had commenced their season on a high note as the team registered a thumping victory in their first match against Mumbai Indians (MI).
Following the victory, courtesy of brilliant batting performances by Faf du Plessis and Virat Kohli, the team now sits quite efficiently at the third spot on the points table.
The organisers of RCB also maintained the same form as the team and secured numerous brands as sponsors for the ongoing season of IPL.
Let’s take a look at the lucrative sponsorship portfolio of RCB.
Main Principal Partner: Qatar Airways
An international airline based in Qatar, Qatar Airways operates from the Hamad International Airport in Doha, Qatar. The flights travel to 150 different worldwide locations, including those in Asia, Africa, and Europe, among other continents. The airline entity’s branding is featured on the front of the jersey.
Principal Partners: KEI Industries Ltd., Happilo and Jio
KEI Industries Ltd. was established in 1968 as a body corporate with a production house wiring rubber cables as its main line of work. It has now grown into a powerful enterprise that offers complete wire and cable solutions. The company’s logo is displayed on the back of the jersey.
Happilo, a health food company, was established in 2016 and has its present headquarters in Bengaluru, Karnataka. It produces an exclusive line of nuts, dried fruits, seeds, and dry roasted snacks, in addition to specific holiday gift baskets and many other items. The company’s branding is showcased on the right upper chest of the jersey.
The final brand in this category, Jio, is an Indian telecommunication business with its headquarters in Navi Mumbai, Maharashtra. The logo of the company is highlighted on the leading arm of the jersey.
Associate Partners: Puma, Hindware, boAt, Equitas Small Finance Bank, Mahindra & Mahindra and NIPPON Paint
Puma, a German multinational firm, is located in Herzogenaurach, Bavaria, Germany that develops and produces athletic and casual footwear, clothes, and accessories. Puma is the globe’s third-largest sportswear maker and its logo is visible on the non-leading arm of the jersey, as per the association.
Furthermore, Hindware offers complete bathroom solutions and provides a large selection of products, such as washbasins, vanities, faucets, bathtubs, showers, and shower enclosures. The branding of the company is displayed on the non-leading arm of the jersey.
The fastest-growing consumer electronics company in India, boAt was started in 2015 by Aman Gupta and Sameer Ashok Mehta. It produces a variety of headphones, stereos, portable chargers, premium tough cables, Bluetooth earbuds and speakers, earphones, and other accessories.
Talking about the new-age bank, Equitas Small Finance Bank gives Indian families, business owners, and young people a brand-new banking experience. The logo of the company is positioned on the lead trousers.
Mahindra & Mahindra is a well-known Indian automobile manufacturer founded in 1945. The headquarter of the company is in Mumbai, India, but it has manufacturing facilities throughout the world. The brand’s logo is present on the non-leading trousers.
Nippon Paint manufactures high-quality paints with a focus on innovation and environmental friendliness. The goal of the brand is to continually deliver paint solutions that not only meet consumers’ demands but also safeguard the world we live in.
Official Partners: EatSure, Rario, Nestle Munch, Ampere EV, Restolex, Dream11, Bira 91, Manipal hospitals, Aryaka, 7 Up, ITC Master Chef Creations, Fever 104, Bella Vita, NVY, JioCinema, Birla Estates
EatSure, a food delivery service, connects customers to well-known eateries that serve delectable food while adhering to the highest safety standards.
Rario, a digital collection marketplace, enables cricket lovers to possess some of the greatest moments in cricket as NFT. These NFTs include items like player cards, film clips, and cricket artefacts.
Onto the chocolate product, the Nestlé brand’s Munch is a chocolate bar which is primarily sold in India. It is a long chocolate bar filled with wafers.
Ampere was established in 2008 with the goal of revolutionising daily mobility. The business fulfilled its dream of a sustainable future by launching a string of projects that eventually made eco-friendly transportation available to everyone.
Restolex was formed in 1981 and has been assisting individuals to rest better than ever. According to the company, it is a market leader in its sector in South India and has its users in countries such as Greece, Sri Lanka, and the Maldives.
Fans can create a team of real athletes for any forthcoming game on the fantasy sports portal, Dream11 where they compete against other fans for enormous monetary rewards.
Bira 91 is one of the most well-known beer brands in the world and one of the greatest to emerge out of India. It aims to set the trend for more flavours in beer.
Manipal Hospitals is an Indian chain of multi-speciality hospitals that was established in 1953 by T.M.A. Pai and is now located in Bengaluru, Karnataka.
The IT solution provider Aryaka, which was established in 2009, has its current headquarters in San Mateo, California in the United States, and offers wide-area software-designed network connectivity and application delivery.
7 Up is a lemon-lime-flavoured non-caffeinated soft drink manufactured in the United States. The brand and formulation are owned by Keurig Dr Pepper, while the beverage is distributed internationally by PepsiCo.
ITC Master Chef Creations is an Indian restaurant where consumers may place orders for exquisite fare, including sweet dishes. The company is a member of the ITC family and excels at producing frozen foods that can be prepared quickly.
With over 16 million listeners, Fever FM is the country’s fastest-growing contemporary Bollywood station and the destination station for the young. Fever FM has presented content from a variety of genres, since its inception.
Bella Vita Organic is a prominent natural beauty and skincare business dedicated to creating handcrafted, natural solutions that are inspired by the earth’s natural ingredients and ancient skin and hair care practices.
NVY is an Indian electronics company that produces a wide range of LED TVs, including Android TVs and FHD smart TVs. The items have high-quality audio output and mobile high-definition connectivity, providing viewers with the greatest viewing experience possible.
JioCinema is an over-the-top streaming and on-demand video advertising service based in India. JioCinema was introduced on September 5, 2016, and its content library consists of movies, TV shows, web series, music videos, documentaries, and sports.
Known for its high-quality real estate offerings, Birla Estates has numerous ongoing projects all over India. The business is an affiliate of Century Textiles and Industries Limited, the B.K. Birla Group’s flagship organisation.
Official Commercial Partner: DNA Entertainment Networks
The top event management company in India, DNA Entertainment Networks Pvt LTD. was founded by Dr T. Venkat Vardhan. The entity was established in 1987 and has constantly pioneered and gained distinction as one of India’s most trusted international event organisers across South-East Asia.
Official Digital Partner: Hombale Films
Lastly, Hombale Films, which established in 2012 by Vijay Kirangadur, is an Indian film film production firm renowned for producing well-known and cult-classic Kannada films such as K.G.F and Kantara. The film production company has lately settled in Bengaluru, Karnataka.