The Indian Premier League (IPL) franchise, Sunrisers Hyderabad (SRH), may not be doing well on the field but has been doing a good job on the commercial pitch. The 2016 champions have added two new brands to their sponsorship portfolio.
As the franchise’s official simplify partner, SRH have got onboard NBL. The unveiling of the association was done through the official social media handles with the caption, “We welcome @nbl.simplified as our official simplify partner for this season. Making simple better, always!
NBL is a fast-growing conglomerate with interests in agri-food processing and retail.
Apart from NBL, the Hyderabad-based franchise has also signed Nestle MUNCH as its official crunch partner. While announcing the news on their official social media handles, the team wrote in the caption, “It’s time to crunch all the challenges with confidence. Happy to have on board @nestle.munch as our Official Crunch Partner!”
Nestle MUNCH is filled with wafers and is majorly sold in India. Recently, Punjab Kings (PBKS) also appointed Nestle MUNCH as the official crunch partner.
Nestle MUNCH and NBL have joined the elite list of SRH sponsors that include, Cars24, Open, ACKO, Wrogn, LifeFitness, Wellness Therapy, Buffalo Wild Wings, SkyHy Live, Forge Breu-Hous and The Street and Broadway – The Brewery.
On the field, Hyderabad is going through a rough patch in the ongoing season as they haven’t managed to win a single game out of the two matches that they played so far. The Kane Williamson-led team has acquired the last spot on the points table.
SRH will clash with the defending champions, Chennai Super Kings (CSK) on Saturday, April 9 at the Brabourne Stadium at 3:30 PM IST.