The Hockey India League (HIL) team, Hyderabad Toofans have secured seven partners ahead of their season 2024-25 opener against Shrachi Rarh Bengal Tigers.
The unit, led by Sumit Walmiki, has onboarded ShareSquare as the principal partner, while H & R Johnson and Exicom have been named the team’s associate sponsors.
Proud to announce @sharesquareae as our Principal Sponsor! 🎉#HyderabadToofans | #DilSeToofan | #HockeyIndiaLeague pic.twitter.com/njaRRJizLB
— Hyderabad Toofans (@HToofans) December 27, 2024
Additionally, Eurogrip Tyres has been labelled as the official sponsor, Gaana as the FM radio partner, Mera Hoardings as the outdoor media partner, and Shiv Naresh as the apparel partner.
While other teams are struggling to secure sponsors, the Hyderabad-based team has managed to excel in the commercial field, standing out as a prime example of success in attracting business partnerships. The team has attracted some of the most notable brands in various industries, forging valuable collaborations that have boosted its visibility and financial strength.
Under the mentorship of Siddharth Pandey, the side will look for glory in the sixth edition of the HIL. Hyderabad Toofans also spent a lot of money on Argentine-German defender Gonzalo Peillat, and the team is naturally built around him. They paid INR 68 lakh for the 32-year-old World Cup winner, making him the season’s biggest international acquisition.