The marquee kabaddi competition, Pro Kabaddi League (PKL) has developed a sponsorship deal with HP Lubricants, a subsidiary of Hindustan Petroleum Corporation Limited (HPCL).
As part of the deal, the brand has become the official sponsor of PKL for season 11.
The brand manufactures and markets a variety of lubricants and speciality goods. HP Lubricants, a key component of HPCL, is the nation’s leading lubricant marketer, selling over 350 grades of lubricants, specialities, and greases produced at cutting-edge blending plants across the country.
HP Lubricants’ grades are used in a variety of applications, including automotive, industrial, mining and construction, agricultural, fishing, defence, and railroads. HP Lubricants is particularly prominent in industrial oils, holding the largest market share in this area, which includes all industrial oil applications.
This agreement is expected to significantly expand the PKL 11’s popularity and reach. HP Lubricants and PKL will be giving fans an exceptional sports experience by giving them unique ways to connect with the action.
In recent times, PKL also onboarded Roff and Dream11 as sponsors for the league.
PKL season 11 will commence on October 18, with Telugu Titans taking on Bengaluru Bulls in the first match, followed by Dabang Delhi KC against U Mumba on the same day.