Manchester United and England defender Harry Maguire has been announced as a brand ambassador of UK-based e-sports organization Semper Fortis. The 28-year-old defender is the second footballer to be appointed as a Brand Ambassador to Semper Fortis, following the appointment of Everton’s Dominic Calvert-Lewin on May 20.
In his new role, Man United defender is expected to promote the esports firm online through his social media. He will interact with online audiences and mentor the company based on his professional experience. Just like Calvert-Lewin, the newest Brand Ambassador will be paid through warrants, enabling both of them to purchase shares in Semper Fortis Esports after the completion of one year.
With their recent announcement, it seems as if they are following the path of growing Guild Esports, which recently signed a multi-million dollar deal with Subway in March. Both firms are based in the United Kingdom and listed publicly to allow retail investors to acquire shares. Esport organizations have been associated with prominent professional football personalities, provided the fact that football is the biggest sport in the world which will in turn help the esports startups to grow. Kevin Soltani, CEO of Semper Fortis Esports, is proud to have professional footballers of such stature working with the firm.
“We are delighted to have brought both Harry, and last week Dominic, on board as ambassadors and will be spending time working with them in the short term to achieve our stated aims. We may in the medium term look to sign further brand ambassadors in line with the high standards that we have set ourselves with Dominic and Harry.“
Speaking on his new partnership, Harry Maguire was intrigued about this partnership. He is excited about sharing his experience of playing in a competitive environment. The emerging Semper Fortis Esports currently has a competitive Rocket League team, called Top Blokes, that competes in the Rocket League Championship Series (RCLS).